One platform for design, development, sourcing and production. Styles, tech packs, samples, orders, costing and the critical path on one record, shared with your suppliers and your buyers.
60-minute walkthrough · no commitment
Run by Boardriders, Brand Collective, Taking Shape, M.J. Bale and 30+ apparel brands. See customer stories
StyleChain covers every stage of production, from style creation to global delivery.
Manage concepts, assets and large files in one place, so design, development and production always work from the same data.
Auto-generate, version-control and collaborate on tech packs, including through the Adobe Illustrator plugin.
Visual critical-path milestones and real-time updates from sample approval through to delivery.
Communication, approvals and commerce workflows for suppliers and wholesale partners around the world.
Live BOMs, margin tracking and licence oversight, so you can act before a delay costs you.
Fibre, carbon, certificates and packaging stay on the product record. Publish a digital product passport when the required fields are complete, and keep what the factory shipped as order actuals without overwriting the style plan.
Sell-through, weeks of supply and inventory ageing are calculated from the order and POS data already in your instance. The markdown simulator sits beside them, so a discount is modelled before it is committed.
The imagery a range needs, generated from the style you have already built. Open it from Home, the style tab or the collection planner, and the images stay with the style instead of in a separate library.
Render a style in any colourway, taken from the style or your colour library. Choose the garment itself, a flat chip for a range board, or a close-up of the fabric hand in that colour. Flats and print artwork download as SVG.
Combine up to five styles into one worn outfit, so a look can be reviewed as a picture long before it is a sample.
The same outfit from six fixed camera angles: front, three-quarter front, profile, back, three-quarter back and waist-up. The angles download together as one set.
Arrange the images you kept onto an A3 or A4 page on a snap grid. Pin a comment on the look, scrub the version timeline, then print, export or share it.
The same page composer, sequenced with captions, for walking a buyer or a review meeting through a range in order.
Fill your own configured template from the style’s live colours, components, points of measure and specification sketches.
A chip on the run from Company settings keeps a colourway on-model for your brand without writing a new prompt each time.
The material already on the style. Studio renders the cloth you maintain, including fabric-hand close-ups in that colourway.
The next version can change the neckline, sleeve or silhouette, or recolour from the palette already on the style. The lineage stays with the asset.
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Attach a generated image to the style as its preview, a colourway image, a specification image or an eCommerce image, and it flows into the tech pack and the eCommerce feed without being uploaded again.
Point AI Studio at a generated image or an existing style photo and it returns the closest matches from your own catalogue with a match score, constrained to the same department and category, with the sales history alongside.
StyleChain connects to the tools you use for design, finance and fulfilment.
Each capability has its own walkthrough.
Colourways, try-on, lookbooks, boards and a tech pack on the style record.
Ask your PLM anything, then tell it what to do.
My Agents in Chat, private to you and working on your data.
Admin-managed watches for the whole team.
Real-time chat, activity feed, one-click reorder.
Sell-through, WOS and markdown simulation.
Digital product passports, order actuals and packaging reporting.
Self-service B2B ordering with approvals.
Adobe, Xero, Shopify, NetSuite, API.
Audits, certifications, SSO/MFA, multi-tenant.
Fashion PLM capabilities at a glance.
Fashion PLM connects design, development, sourcing and production in one source of truth. It replaces spreadsheets with live tech packs, BOMs, samples and supplier collaboration.
Yes. Dynamic tech packs with version control, bill of materials, sample tracking and an Adobe Illustrator plugin on the same live style data.
Yes. One apparel-native platform for styles, costing, critical path and supplier collaboration instead of version-stacked spreadsheets and email chains.
Yes. A supplier portal for factories and a B2B customer portal for self-service wholesale ordering on live PLM data.
No. AI Studio generates imagery on the style: colourways, try-on, lookbooks, boards and a tech pack. The assistant is chat that answers questions about your live PLM and can take action.
Personal AI is My Agents in Chat, private to you and working on your data. Organisational AI is the company register: planner conditions or style updates, reported through the channels you choose.
Most teams are live within weeks, with migration and training included. Legacy enterprise PLM rollouts typically run over several quarters.
Yes. The passport sits on the style (fibre, carbon, certificates, operators and end of life) and publishes only when the required fields are complete. Factory actuals stay on the order. See Sustainability.
Guides from the StyleChain blog.
Product lifecycle management for apparel, from first sketch to final shipment.
The real cost of staying on spreadsheets when your line scales.
How to evaluate PLM platforms for your brand size and sourcing model.
Colour, fabric and every style in one place, shared by design, sampling and production.
Rib Tee
Oversized Hoodie
Denim
A-line DressGive us 60 minutes and we'll show you how it works for your brand, with no commitment.
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