StyleChain is built by 3 Clicks, an apparel technology company founded in 2006.

StyleChain is the apparel PLM. 3 Clicks is the company that designs, builds and supports it. Multi-brand groups, licensors and labels run their ranges on it, from concept to delivery, on one record.

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Our story

Two decades on the factory floor, turned into software

With more than 20 years in the apparel industry, our team has worked through scattered emails, version-stacked spreadsheets and shared folders nobody fully trusts. StyleChain was built to replace them with one source of truth.

It was designed from the start for fashion, apparel, footwear and homeware. Australian-founded and used by brands worldwide, StyleChain connects the people, suppliers and decisions behind every garment.

Apparel production
20
Years in Apparel
3,500
Suppliers
1.5M
Styles created
900M
Garments processed

What we believe

The principles behind how we build the product.

Built around apparel workflows

Tech packs, BOMs, fittings, grading and approvals follow the way apparel teams work, because the product was designed around them.

One source of truth

Designers, suppliers, merchandisers and customers all work from the same live data, so nobody has to chase the latest version across inboxes and folders.

Faster to market with fewer errors

Automate repetitive admin and catch problems early, so styles reach market sooner and teams spend less time fixing avoidable mistakes.

Built with the brands using it

Our team comes from the apparel industry, and customer feedback drives the roadmap.

Who builds StyleChain

3 Clicks is an Australian apparel technology company. The same team has built and supported the platform since 2006: people who have run production, product engineers, and an implementation team that takes every customer live on a six-phase programme with signed gates.

Apparel-first product

Designers, developers and QA who understand tech packs, sample rounds and supplier hand-offs.

Engineering & platform

The 3 Clicks engineering team behind the platform: multi-tenant PLM, supplier and customer portals, integrations, and the AI assistant your teams use every day.

Customer success

Onboarding, training, and ongoing support from people who have run production themselves. Your team goes live working on its own styles.

Common questions

About StyleChain and 3 Clicks.

Who makes StyleChain?

3 Clicks, an Australian apparel technology company, legal entity Loggia Corp Pty Ltd. StyleChain is its product; 3 Clicks is the company name you will see on contracts and invoices.

How long has StyleChain been in apparel?

20+ years, with 3,500+ suppliers connected, 1.5M+ styles created and 900M+ garments processed on the platform.

Who runs on StyleChain?

Multi-brand groups such as Brand Collective and Retail Apparel Group, licensed and wholesale businesses, and labels in fashion, footwear, accessories and homeware. Each brand runs on its own isolated instance.

Is StyleChain the same as 3 Clicks Cloud?

Yes. The product was named 3 Clicks Cloud until 2026. It is now StyleChain, built by 3 Clicks. Same platform, same login, same team.

Why the name changed

Where is StyleChain based?

Australian-founded, serving apparel brands worldwide with cloud PLM, supplier portals and AI-powered development.

From the blog

Company background and industry context.

What is fashion PLM?

The complete guide to product lifecycle management for apparel brands.

Caprice New Zealand: unified PLM across a portfolio

How a multi-brand group runs one PLM across labels.

Fashion PLM buyer's guide (2026)

How to choose the right PLM for your brand.

Keep exploring

The rest of the platform sits on the same style record.

See StyleChain on your own styles

We'll walk through your line in 60 minutes, with no commitment.

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