A buyer portal where your wholesale customers browse the line, place orders and reorder bestsellers themselves, without emailing order forms back and forth.
Used by Boardriders, Taking Shape, M.J. Bale and 30+ apparel brands. See customer stories
Every buyer gets their own login and places orders themselves. You keep control of pricing, terms and approvals.
Buyers browse your live line, seeing only the styles, colours and prices they're entitled to, and build orders at any hour in their own currency.
Orders route through your rules before they're committed. Each order is submitted, reviewed, then approved or rejected, so nothing ships outside agreed pricing, MOQs or credit limits.
Every buyer can see where their order stands (approved, in production or shipped) without emailing your team for an update.
Buyers paste a size run straight from Excel into an interactive size matrix and get instant feedback as they enter it. Orders are placed on your net terms, so no card is needed.
Rib Tee – Cloud144 units · ships in 4 wksMOQ met
Knit Crew – Oat36 units · MOQ 48Below MOQ
Rose Hoodiepasted from Excel · 6 sizesSizedBuyers repeat a past order in one tap and see what has changed since last time before they confirm. Price rises and longer lead times show up before the order is placed.
Rib Tee – Cloudwas $8.10 → $8.40Price ↑Knit Crew – Oatlead time 6 → 8 wksChangedRose Hoodiein stock · same priceNo changeLarger accounts often buy through an approver. StyleChain holds every order for your sign-off and captures the details finance and logistics need at checkout.
The tools buyers use to reorder, find assets and export data.
Buyers save their regular assortments with quantities and size ratios included, so a seasonal reorder starts from a saved list.
Each account gets its own library of design sheets, line sheets and media, kept current so buyers don't have to chase files over email.
Favourites, saved searches and one-click CSV export for the buyer's own systems, all protected by MFA.
Customer-specific pricing, MOQ and lead times on every style.
A-line DressRib TeeOversized Hoodie
DenimWhat brand teams and buyers ask about the B2B portal.
A self-service B2B wholesale storefront where your customers browse your catalogue, place orders and track status against the same live PLM data your internal team uses, instead of ordering by email.
Yes. When a buyer reorders, a diff shows what has changed since the last order (pricing, availability and style updates) before they confirm.
Yes. Orders can route through approval workflows with role-based governance, so the right people sign off before an order is committed.
Yes. Buyers can build and save shopping lists, and access a per-supplier asset library for imagery and documentation.
The rest of the platform sits on the same style record.
Give us 60 minutes and we'll show you how StyleChain works for your brand.
Book a Demo60-minute walkthrough · no commitment